You’re in and out of homes every day, fixing leaks, replacing water heaters, and handling the emergencies most people hope they never have. But once the job is done, most customers don’t think about plumbing again until something breaks. That’s where email marketing can make a real difference. It keeps you connected with the people you’ve already helped so they remember you first when it’s time to call someone again.
People don’t hire a plumber every week. But when they do need one, they want someone they trust. Sending a simple email once a month gives them a reason to remember your name. You could share seasonal tips, service reminders, or even just a quick story about a job you enjoyed. Each one gives your customer a reason to feel connected to you instead of starting from scratch with someone new.
There’s no need for fancy designs or long newsletters. The best emails feel like a quick note from a neighbor. Here are four examples you can use or tweak to fit your business:
Email Example 1: Simple Tip to Prevent Clogs
Subject line: A quick tip to keep your sink flowing
Hey Susan,
Hope you're doing well. Here’s a little trick to keep your kitchen sink running smoothly, try pouring a kettle of hot water down the drain once a week. It helps break down grease before it builds up and causes a clog.
Just make sure the pipes under your sink aren’t plastic, hot water can be rough on them over time. Little habits like this can help you avoid bigger issues later on.
Let me know if you ever have questions or need a hand with anything.
Take care,
James
ClearLine Plumbing
Email Example 2: Winter Reminder
Subject line: Keep your pipes safe this winter
Hi Mark,
With the colder nights rolling in, a quick reminder: open the cabinet doors under your sinks and let your faucets drip slightly overnight. It helps keep your pipes from freezing when the temps drop.
If you'd like a full winter check-up, just reply to this email and I’ll get you on the schedule.
Stay warm,
Kendra
TopNotch Plumbing
Email Example 3: Post-Job Check-In
Subject line: Quick follow-up from your service call
Hi Jenna,
Just checking in after the water heater install yesterday. Is everything working like it should?
If anything seems off or you’ve got questions, just shoot me a reply—I’m happy to come back by.
Thanks again,
Jordan
Reliable Flow Plumbing
Email Example 4: Seasonal Garbage Disposal Tip
Subject line: Garbage disposal trick you’ll want to try
Hey Tom,
Here’s a quick tip we share every fall, drop a few ice cubes into your garbage disposal and run it with cold water. It helps knock off buildup from the blades and clears up odors too.
Little tricks like this keep things running smoothly. Let me know if you ever need anything.
All the best,
The DrainPro Team
Even if you only have 30 customer emails, that’s enough. Email marketing isn’t about blasting thousands of people. It’s about showing up for the people you’ve already helped so they think of you when they need help again. Over time, those small messages turn into more repeat business, more referrals, and more trust.
You don’t need to overthink your emails. Use a tool that keeps your customer list organized and lets you personalize your messages. The best emails feel like a note from a friend, not a marketing blast. Keep your tone relaxed, helpful, and short. You’re not trying to sell, you’re trying to stay connected.
If you’re ready to set up email marketing that brings in more jobs without being a full-time project, book a demo with Levitate. One of our product experts will show you how to use simple, friendly emails to stay top of mind with the customers who already trust you.
You already do great work. Email marketing just helps more people remember that.
We’ll give you a call to set up time for your team and ours to meet virtually for a personalized demo.
Book a Demo
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