Content Marketing Specialist

Raleigh, NC

Founded by Jesse Lipson (founder and former CEO of ShareFile), Real Magic has been named one of the most promising startups in the Triangle. Our first product, Levitate (www.levitate.ai) is a keep-in-touch marketing platform designed to help relationship-based businesses grow by staying top of mind in an authentic, personal way. Our mission—to help make the world a more creative and entrepreneurial place—is fueled by four core values:

  • Create Magic
  • Show Customer Empathy
  • Make Data-Driven Decisions
  • Focus on Solutions, Not Problems

We are looking for a rock star writer, editor, and content marketer to deliver best-in-class email writing services to our clients. Our unique approach to keep-in-touch marketing allows small business owners to scale their personal email as a communication tool with clients and prospects, and we need a highly creative writer and thinker to support our strategy. In this role, you will drive a wide variety of email marketing campaigns on behalf of small businesses across multiple industries, in both B2B and B2C markets. In addition to conducting 1:1 content consultations with clients, you will partner with our Client Success team to source ideas for proactive campaign development. Everyone at Levitate wears many hats, and this role is no exception; we roll up our sleeves and do whatever it takes to help get the job done (and we love it that way!).

Responsibilities

  • Create and monitor a wide variety of personal email marketing campaigns on behalf of small businesses across multiple industries (e.g. insurance, real estate, financial advisors, legal)
  • Meet 1:1 with small business clients to consult on their email marketing strategy, then write and help implement their email campaigns 
  • Edit and recommend alternative approaches to example emails from clients, or client drafts
  • Field requests and ideas for new content from Client Success team
  • Manage the administrative process for launching and organizing content in our app
  • Proactively develop and maintain content calendars for each of our industries served, recommending email campaigns for clients to send throughout the year
  • Keep up with current events to produce timely content 
  • Conduct industry-specific research as needed to understand client markets and produce relevant content
  • Monitor campaign performance at the client level, and use insights to improve future campaigns
  • Provide and present regular reporting, trends, and insights

Qualifications

  • BA/BS in Marketing, Communications, English, or related field
  • Exceptional writing, editing, and communication skills
  • Strong interpersonal skills, including experience in client-facing roles
  • Editorial mindset that seeks to understand what audiences consume and how to create it
  • Ability to analyze and present email marketing performance
  • Strong project management skills, with the ability to juggle and prioritize a high volume of content requests

Benefits

  • Medical insurance
  • Vision insurance
  • Dental insurance
  • 401(k)
  • Paid maternity leave
  • Paid paternity leave
  • Disability insurance
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